Privacy Policy

Introduction

This privacy policy (Privacy Policy) sets out the ways in which the Tennessee Tow Show LLC may use your personal data.

In this Privacy Policy:

By registering for the Tennessee Tow Show, subscribing to our services, visiting our site or otherwise interacting with us, we will process your personal data in accordance with this Privacy Policy and applicable data protection and privacy laws.

How you can contact us

Address: 203 West SR 434, Winter Springs, FL 32708 

Email: cpowell@towtimesmag.com

 

Information we may collect about you

Information you give us: 

We collect any information you provide to us when you complete registration forms, or provide us with your details over the phone, for example when you register to attend one of our events (whether as attendee or sponsor). This information might include your name, address, email address, phone number, credit card information and other information relevant to the event or service that you’re registering for. 

Information we collect about you: 

Personal information refers to the types of personal information that may be collected and used, including:

Collection of information contained in any correspondence between you and us via contact forms on websites, and emails or telephone calls. 

 

Google Analytics

We use Google Analytics to better understand how visitors use our website and to improve our website’s performance and user experience. Google Analytics is a web analytics service provided by Google LLC (“Google”), which uses cookies to collect information about website visitors. The information generated by the cookies about your use of our website, including your IP address, will be transmitted to and stored by Google on servers in the United States.

We use Google Analytics to track website usage and activity, including pageviews, time spent on the website, and other website behavior metrics. This information is collected anonymously and is not linked to any personally identifiable information. We use this information to improve our website’s content, functionality, and user experience.

We respect your privacy and take appropriate measures to protect the information collected through Google Analytics. We do not share any personally identifiable information with Google, and we do not allow Google to use or share our analytics data for any purpose other than to provide us with analytics information. Google may also transfer this information to third parties where required to do so by law, or where such third parties process the information on Google’s behalf.

Information we receive from third parties: 

We may collect information about you from third parties that we work closely with for the purposes of delivering to you the services that you request from us. For example, we may engage third parties to assist us with our online event registration systems or payment systems; these third parties will collect information directly from you on our behalf. We may also engage third parties to operate event websites on our behalf; these entities will collect information directly from you about your visits to the website on our behalf. 

Sensitive personal data

If collecting or storing sensitive personal data such as information relating to health, beliefs or political affiliation, we typically ask for your explicit consent. However, there are some situations where it will not be possible to request consent, such as if you have an accident at one of our events. If this does occur, we will ensure your privacy rights are protected.

How we use information about you

We may use your information for the following purposes, depending on the relationship we have with you.  Prior to submitting your personal data to us, we will provide you more specific information where necessary about how we will use your data and link you to this Privacy Policy. 

 

General administration and organization of our events

As a Speaker, Exhibitor, Sponsor or Attendee to our events we may use your details for planning and logistics, to invoice you, to provide you customer service in relation to the event, and general administration of your attendance at the event.

Legal Basis: Where you have registered to attend or exhibit at an event, we need to use your personal data in this way to perform our contractual obligations.

Enhance your event experience

For exhibitors and sponsors, we engage logistic partners in order to enhance your experience at our events, such as engaging stand builders, electricity providers, carpeting, furniture, WIFI providers etc.

Legal Basis: We may share your details with logistic partners acting on our behalf: (i) as and when required in order to enable the performance of the contract we have with you; or (ii) so they may inform you of relevant services offered by such preferred partners as approved by the event organizers using legitimate interest or consent if and when required under applicable data protection laws.

TO ASSESS THE ACTIVITY OF OUR ATTENDEES AT OUR EVENTS

We assess how people move around and engage with our events. We do this using any apps you have activated or signed up to, and where you allow your badge to be scanned by exhibitors and staff at our events. We use this information for analytics, and to improve and enhance our events.  

Legal Basis: It is our legitimate interest to monitor the location and engagement of our attendees at our events.    

Badge Scanning Policy

Where you allow your badge to be scanned by an Exhibitor or Sponsor at one of our events your contact details will be transferred to the Exhibitor or Sponsor.

Legal Basis: When you hand your badge to an exhibitor or sponsor for them to scan, you are consenting to your Personal Data being passed to the exhibitor or sponsor. If you do not wish for your information to be passed on, please do not allow your badge to be scanned. The third party use of your details will be in accordance with its own privacy policy and is not covered by this Privacy Policy.

Live Event Feature Areas such as seminars and VIP areas

Where an event has a feature area such as a seminar or theatre, you may be asked to scan your badge on entry for the purpose of health and safety, analyzing attendance to improve and enhance events and share your data in some cases with the feature area partner or sponsor.

Legal Basis: When we scan your badge for entry to feature areas we use legitimate interest for the purposes prescribed above. 

If you wish your data to not be shared with a sponsor or partner of a feature area, advice will be given on how to notify us of your preference at the area entrance, dependent on the format of the feature area.

FOR MARKETING

To keep in contact with you about other similar events or services of ours that may be of interest to you, send you newsletters, offers or other marketing emails that keep you up to date with our news, events and products that may be of interest or for research purposes after an event you have attended to analyze the effectiveness of our products and offerings to you.

Depending on the nature of your interaction with us and applicable data protection laws, you may have actively given us your consent (i.e. opted in) or we may be entitled to rely on your implied consent or legitimate interests to market to you. The opportunity to opt out of future marketing will always be provided.

Legal Basis: It is our legitimate interest to keep you up-to-date on similar events of ours you have attended or exhibited at in the past.  Where we rely on legitimate interests in this way, we will always offer an unsubscribe option or a preference management tool on any marketing or research information we send you.

RECORDINGS

Photos and videos may be taken at our events, which may feature attendees, speakers, sponsors or exhibitors. Where we have taken photos and videos at our events that feature you as an attendee, sponsor or exhibitor, to the extent permitted by applicable data protection laws, those photos and videos may be used for promotional or, where applicable, commercial purposes. You have the right to withdraw the consent you have given at any time. This will not affect the lawfulness of any processing carried out by the Company before you withdraw your consent.

You can find out more information on the privacy notice provided at the time you submit your data to us or in your contract with us (if applicable). 

SOCIAL MEDIA

We may use your personal information to conduct advertising campaigns on various social media platforms like LinkedIn, Facebook, and Instagram. This is done in order to inform you about upcoming events or new products and to make sure that you only receive pertinent advertisements related to our products and services. To ensure that you are presented with ads that are relevant to your interests, we may also share your personal information with these social media platforms.

Through our company and brand pages, we have a presence on these social media platforms and collect personal information whenever you interact with us. It’s important to note that these platforms may set cookies and other tracking technologies on your device both while you’re on their pages and as you navigate away from them. The information collected may be shared with us for statistical purposes, to assess how users interact with our content on social media.

Please be aware that these social media platforms are solely responsible for how they handle your personal information. Information about how they collect and use your personal information, including instructions on how to disable cookies and other technologies, can typically be found in their respective privacy and cookie policies on their websites. We may also use your personal information for customer and prospect management, including analytics and product management.

Who we might share your data with

In certain circumstances we may share your personal information with: 

COOKIES

We use cookies to ensure that you get the most out of our site. Cookies are small text files which we store on the device you use to access the site. Cookies allow us to monitor your use of the software and simplify your use of the site. For example, a temporary cookie is also used to keep track of your “session”. Without that temporary cookie (which is not stored after you quit your browser) you would have to log on every time you access a new page.  

If you do not wish for cookies to be installed on your device, you can change the settings on your browser or device to reject cookies. For more information about how to reject cookies using your internet browser settings please consult the “Help” section of your internet browser (or alternatively visit http://www.aboutcookies.org). Please note that, if you do set your Internet browser to reject cookies, you may not be able to access all of the functions of our websites.  

Third Party Content, Sites, and Contributions

Some of our websites may contain content and links to other websites or apps that are operated by third parties. We don’t control these third–party websites or apps (including whether or not they store cookies) and this Privacy Policy does not apply to them. Please consult the terms and conditions and Privacy Policy of the relevant third–party website or app to find out how that site/app collects and uses your information and to establish whether and for what purpose they use cookies.

How we look after your data and how long we keep it for

We use a variety of technological and operational security measures to protect your information against any unauthorized access to, unlawful use of, and modification and destruction of any personal data we store.

We will retain your information for as long as is necessary to provide you with the services that you have requested from us, or for as long as the law otherwise permits.  Where you have not participated, attended or registered to attend or participate in one of our events, or otherwise engaged with us in four years, we will delete your data, unless we have an obligation to retain it for longer (for example for taxation purposes). 

Transmission of information over the internet can be insecure, and although we employ measures to protect your information from unauthorized accesswe cannot always guarantee the security of information sent over the internet.

California Privacy Rights

This section explains the rights of certain natural persons residing in the State of California (each, a “consumer”) may have under the California Consumer Privacy Act 2018 and such rules and regulations as may be adopted from time to time implementing and interpreting such Act (collectively, “CCPA”). The use of the term “personal information” does so as CCPA defines it, to mean information that identifies, relates to, describes, is capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular consumer or household. However, personal information does not include publicly available, deidentified, or aggregate consumer information (which are all defined in CCPA). Also, the definition of “personal information” does not currently apply to the collection of personal information from job applicants, employees (whether you are our employee or any employee of our customers), business owners, directors, officers, medical staff or contractors.

Where we act as a “business” under CCPA (meaning we determine the manner and reasons for why we process your personal information), we may be required to disclose additional information regarding the categories of personal information we collect, the sources where we obtain that information, the purposes for why we collect that information, who we share that information with, as well as whether we sell that personal information – all of which depends on the specific service being provided.

Depending on your relationship with us, we may have collected each of the above categories of Personal Information about you. In addition, we may have shared one or more of these categories of Personal Information with third parties during the preceding 12 months.

Changes to this Privacy Policy

We may update this Privacy Policy from time to time. Updated privacy policies will be updated on the relevant event website and corporate websites or provided to you at your request.